Archive for the ‘Social Media’ Category


How Social Media Optimization Differs from SEO

February 6th, 2014

Tweet Social Media Optimization (SMO) is only one letter different from SEO (Search Engine Optimization) but it’s changing the way we think about SEO. Let’s start with understanding SEO first. Search engine optimization is making websites as search-engine friendly as possible, both in terms of content and design. The goal of good SEO is to […]

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Tab-Fab: How Marketers Can Handle the New Gmail Inbox

August 29th, 2013

Tweet By now, if you’re a Gmail user, you’ve probably formed an opinion about those curious new tabs in your inbox. The updated interface, which sorts your email into primary, promotional, and social categories, has been met with mixed reactions. On one hand, important messages might be easier to spot in a sea of daily […]

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What’s the Big Deal about Hashtags?

June 17th, 2013

Tweet What is a Hashtag? Put simply, a hashtag is a name given to the # sign by social media users. Hashtags are used to start a word or a sentence (written without spaces) to relate a social media post with posts from other users discussing the same topic. Originally started on Twitter, hashtags are […]

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Potential Google Map Update

May 8th, 2013

Tweet According to an unofficial source for Google news and tips at, Google Maps is planning a launch of a new interface for Google Maps. As seen below, the current interface shows the search results in the sidebar to the left of the map: The new update removes the sidebar to expand the map having […]

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Click To Tweet

May 6th, 2013

Tweet Normally we feature some customer websites as our Featured Site, but today I can’t help but write about a new site I discovered recently that I think can benefit our customers as well. The company is called According to the ClickToTweet site, here’s how it works… 1. Write the message you want to […]

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Incorporating Branding on your Google+ Page

April 26th, 2013

Tweet Google+ is proving to be a great social media channel for small businesses looking to interact with the community and engage with their customers. Here are some tips on how make the Google+ page for your business get noticed. First things first, you’ll need to get your Google+ page verified by Google. Once your […]

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Having a “blast” with FatCow!

April 8th, 2013

Tweet Performing a “Hadoken” is the newest internet meme that has taken off around the world, claiming the virtual throne from last month’s Harlem Shake videos. This meme, originating in Japan, is based on a fighting move from the video game “Street Fighter.” To create a typical “Hadoken” style picture, take an “action shot” of […]

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The importance of Google+ for your business

March 30th, 2013

Tweet Like a lot of people, I got my personal Google+ account when it first launched and was by invite only. I immediately added to my circles a handful of my friends who were also excited about trying this new social media outlet. However, the initial buzz soon faded, and I stopped logging in as […]

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How to get the most out of Social Media for your Business

March 19th, 2013

Tweet Many businesses are hesitant to create a Facebook page or Twitter account because they feel it’s going to be very time intensive with very little measurable return on investment. Those might have been good arguments 2 or 3 years ago, but now a business without a social media presence is viewed by customers as […]

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